In correlation with EOE Eyewear’s 10 year anniversary, Yoyo Nasty created an original artwork adorned with northern animals and plants, such as lingonberries, cloudberries and playful lemmings.
Yoyo Nasty is an acclaimed Swedish artist and illustrator with an MFA from Konstfack University of Fine Arts. During her collaboration with EOE Eyewear she personalized the popular model Ramsan with a custom pink lens, and created an artwork inspired by the Swedish north.
The artwork was turned into cloths and posters sold online and at the EOE Flagship on Mäster Samuelsgatan 10 in Stockholm, along with her custom Ramsan. 20% of sales of the custom frame during the month of October was donated to Cancerfonden, as a part of their pink ribbon campaign.