The Swedish North is a growing ground for many talented and acclaimed musicians, such as Sahara Hotnights. In celebration of the band’s 20th anniversary in 2013 the frame ‘Sahara’ was created together with EOE, as a celebration of the band and of both parties' northern roots.
The collaboration resulted in an elegant frame that felt like a meeting between the sun-drenched American west coast and the northern summer light in Västerbotten. The frame was partly inspired by the stars of the 60’s, with an oversized look made to “both hide you, and make you stand out”.
“Sahara Hotnights are strong women that likes fashion, so together we designed a frame with inspiration from female role-models such as Sophia Loren and Marilyn Monroe” - Emilia Lindmark, CEO and co-founder of EOE Eyewear