JOURNAL
Dive into a universe of sustainable and sophisticated designs, crafted with care and consciousness. From eco-friendly materials to ethical sourcing, we're committed to making a positive impact. Explore the latest trends, learn about our commitment to quality and sustainability, and gain insights into the world of luxury optics.
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Erik Lindmark - Between two worlds.
Erik Lindmark, Co-Founder of EOE Eyewear, grew up in the far north of Sweden, where the winters stretch on and the forests seem to go on forever. Life there moves...
Erik Lindmark - Between two worlds.
Erik Lindmark, Co-Founder of EOE Eyewear, grew up in the far north of Sweden, where the winters stretch on and the forests seem to go on forever. Life there moves...
Emilia Lindmark and Umeå, "The City of Birches"
In the north of Sweden, where the light shifts dramatically with the seasons and the forests stretch endlessly beyond the city, Umeå sits along the wide Ume River. The city...
Emilia Lindmark and Umeå, "The City of Birches"
In the north of Sweden, where the light shifts dramatically with the seasons and the forests stretch endlessly beyond the city, Umeå sits along the wide Ume River. The city...
The Lindmarks
What began as two business students with a shared vision has grown into a global company that combines craftsmanship, sustainability, and a love for northern Sweden.
The Lindmarks
What began as two business students with a shared vision has grown into a global company that combines craftsmanship, sustainability, and a love for northern Sweden.
Alfred Sahlén - Creativity, the North, and to j...
In a small workshop in Umeå, Alfred Sahlén transforms cold metal into shapes that feel alive and organic. Self-taught, persistent, and with an eye shaped by industrial aesthetics, he creates...
Alfred Sahlén - Creativity, the North, and to j...
In a small workshop in Umeå, Alfred Sahlén transforms cold metal into shapes that feel alive and organic. Self-taught, persistent, and with an eye shaped by industrial aesthetics, he creates...
A conversation with the author - Karin Smirnoff
It was 2018, and suddenly everyone was talking about Jana Kippo, the main character in Karin Smirnoff’s critically acclaimed, August Prize-nominated, film-adapted, and Royal Dramatic Theatre-staged masterpiece Jag for ner...
A conversation with the author - Karin Smirnoff
It was 2018, and suddenly everyone was talking about Jana Kippo, the main character in Karin Smirnoff’s critically acclaimed, August Prize-nominated, film-adapted, and Royal Dramatic Theatre-staged masterpiece Jag for ner...
A conversation with the author - Stina Stoor
Out of nowhere, it appeared in the short story collection with the unmistakably northern Swedish title Bli som folk (Be Like People). In no time, Stina Stoor became the darling...
A conversation with the author - Stina Stoor
Out of nowhere, it appeared in the short story collection with the unmistakably northern Swedish title Bli som folk (Be Like People). In no time, Stina Stoor became the darling...
Seen in Vogue Scandinavia
Queen wears garments by Minna Palmqvist and SÁDEK in Stockholm, Sweden.
Photography Isak Mattson Mårn
Styling Minna Palmqvist
Model Queen (The Wonders)
Sustainability, Engineered Into Every Step.
At EOE Eyewear, craftsmanship is not a catchphrase — it’s a discipline. Each pair of frames is the result of a carefully choreographed process consisting of over 200 individual steps, executed with precision, patience, and respect for both design and nature. Read about the process and discover what makes your pair of EOE frames truly special.
Edvin Ryding for Wonderland Magazine
Edvin Ryding stars in the 2025 summer issue of Wonderland Magazine wearing NORRLANDSARV. Shot by Therese Öhrvall and styled by Anna Sundelin.
Nike Praesto Nordström styled by Anna Sundelin for Damernas Värld
Alfredo Nemer shot by Jonas Carmhagen
Joona Laulajainen for EOE Eyewear
Laulajainen captured the premiere Regrind collection at the EOE Flagship Store, designed by MER Architects in the heart of Stockholm. Laulajainen has worked for outlets such as Vogue, Esquire, and ELLE Magazine, and brought his talent for still life when capturing the frame on the centerpiece of the store.
Klemetz Farago for EOE Eyewear
Elin Skoghagen shot in Sweden by Ingela Klemetz Farago and Peter Farago for EOE Regrind. Discover Regrind via the link below.
