Umeå

230 EUR

The North has so many things to be proud of but the vibrant city life is not normally what comes top of mind. Today however, Umeå has emerged as an entrepreneurial and cultural hotspot. At the same time, the quietness and the closeness to nature so significant to the ”City of Birches” is still intact.

Technical specifications
  • Square | 57mm - 18mm - 145mm
  • Northern Black
  • Biodegradable acetate
  • Lens: category 0

Wood

All birch used in EOE frame come from Swedish Lapland. In Umeå, where the founders of EOE are from, there are so many birches that it’s often called the City of Birches (Björkarnas stad in Swedish). Just in the very city center of Umeå, there are about 3000 birches along the streets.

Friendly acetate

The acetate used in all EOE frames is made out of a mix of wood and cotton pulp. The process for the making of the cellulose acetate contains a treatment of two different fibers; seeds (cotton) and wood (from conifer and broadleaf deciduous trees). Both wood and cotton are renewable resources and available and easily accessible in our very close nature. What separates the EOE biodegradable acetate to the acetate that is normally used for eyewear, is foremost that it doesn’t contain any petroleum or phthalates – which are considered to be so poisonous it’s even forbidden in the production of toys and children’s products.